Transform Complex Challenges Into Competitive Advantages

Big Tech expertise meets boutique service. Custom AI, cloud, and software solutions that drive measurable business impact.

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About

Meet the Founder

Steve Rude brings Big Tech experience from companies like Riot Games (6 years as Senior Software Engineer) and Zwift (Engineering Manager), combined with executive leadership as Head of Product & Engineering at Atlas Financial Services. With deep expertise across gaming, fintech, fitness tech, mobility, and AI, he founded Rude Company to deliver enterprise-level solutions with a boutique, personalized approach.

"After years working at major tech companies, I've learned that the best software comes from really getting what a business needs. At Rude Company, we dive into the challenges that keep you up at night – the ones where off-the-shelf solutions just don't cut it. Whether it's AI, mobile apps, cloud systems, backend, or front-end; I love sitting down with clients, unpacking complex problems, and building tools that actually make a difference."

 
Steve Rude

What people are saying...

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Tobias Heaslip

CEO, Atlas Financial Services

Steve is the proverbial 10X engineer. The type of talent often talked about but rarely found—a true unicorn. Whether you’re looking for an engineering manager or GSD individual contributor, I would give the highest possible recommendation to working with Steve.

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Matt Monday

CEO, Vital

Steve has a blend of speed and quality to his work that is very hard to find these days.  And beyond being an expert software engineer, his entrepreneurial mindset offers a strategic compliment to any project or product that needs it.

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Roderick Peace

Sinatra.com

Steve is a technology Rock Star. When we brought the Sinatra.com site to him is was a shambles and on target to never get launched. A month later not only were we back on schedule but we won an award with it.

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